We believe that long-term change happens when people who are often separated by society unite to build something together.
We design and faciltiate teams through complex social challenges. Understanding our partners needs and goals, we convene a diverse group of collaborators who have expertise in different parts of a system. We build spaces of care, mutual respect and self awareness—which allows teams to break through to approaches they couldn’t have developed separately.
Our Team
Tania Anaissie
Founder & CEO
Tania is the Founder of Beytna Design and a Co-Creator of the Liberatory Design framework — a framework with over 36,000 global downloads. She is a passionate co-design practitioner who believes in mutually beneficial futures. She is a Founding Member of the Equity Design Collaborative, Faculty at The National Equity Project, a former Lecturer and Design Impact program advisor at the Stanford University d.school. As an expert learning designer and facilitator, she has led learning experiences in 12 countries for over 35 clients and 1500 learners. Tania is a graduate of Stanford University's Product Design program and a StartingBloc fellow.
Lucy Flores
Design Research Lead & Senior Design Facilitator
Lucy Flores (she/her) is an equity-centered design strategist with design research and strategy experience across sectors including food, education, and tech. She is a principal design strategist at Studio Magic Hour, and a former Equitable Design Fellow at Hopelab. Lucy is a member of the Design Justice Network, Cafeteria Collective, Equity Army, and AIGA.
Amanda Gulino
Senior Facilitator and Coach
Amanda Gulino is a project leader, leadership coach, and facilitator at Beytna Design helping leaders and teams create cultures where everyone can show up fully, contribute, and thrive. Amanda holds a Bachelor’s degree in Psychology and a Master’s Degree in Human Resource Education from Louisiana State University. She is an iPEC certified leadership coach, an Energy Leadership Index Practitioner, Dare to Lead trained, and a trained inclusive leadership and anti-bias facilitator.
Nicolle Rockstroh
Graphic Designer
Nicolle (she/ her) is a freelance graphic designer and illustrator with branding and digital design experience in sectors like advertising, healthcare, beauty and wellness. She currently focuses on visual identity development projects while participating in illustration campaigns, digital ads, and editorial design projects.
We make design decisions every day. If we make decisions on auto-pilot, we are unintentionally reproducing the same structures and errors that exist today. For transformative change, we need to design differently.
Mission
We are here to harness the power if co-design to create shared thriving futures. We teach and use design to help our clients build trust, build solutions together, and make actionable change.
Vision
We want to see a world made of thriving communities where everyone has access to health, healing, love, growth, and every kind of wealth. We want to support a generation of co-designers who create change knowing we’re stronger together.
Values
Courage, Transformation, Empathy, Authenticity, Reliability, Humility, Excellence
Our Founding Story
Beytna Design is the byproduct of my personal mission to design for justice.
Dissecting my own lived experiences taught me a great deal about how our systems are designed, often in broken ways that erode communities. It led me to reimagine my entire design practice — one whose status quo creates harm — in order to apply it as a force for good, for all.
The Arabic word Beytna translates to Our Home, in English.
One day, when I was feeling emotionally and physically spent by the state of the world, I went to my mother’s house. As we scooped mouthfuls of one of my favorite dishes with bread, I shared my exhaustion. My mother said to me, ‘hay beytna,’ (‘this is our home’), and my body relaxed.
She meant ‘come as you are and bring your full self, you can feel all that you need to feel because this is our home.’
With Beytna Design, I aim to foster the same sense of home for my partners as they work through this important, sometimes messy, and often complex work. We all belong, this is our home.”
Land Acknowledgement
Beytna Design is located on the traditional homelands of the Ramaytush Ohlone nation. We acknowledge the land because the United States of America is an ongoing colonial project, of which we are participants. We offer our gratitude, recognition, and respect to the stewards of the land and water who came before us and honor the Indigenous people who are here today living, working, and thriving. Language drafted by Sara Cantor and inspired by Native Governance Center and Northwestern Univ. Native American and Indigenous Initiatives.